{"id":1525,"date":"2025-01-28T16:42:18","date_gmt":"2025-01-29T00:42:18","guid":{"rendered":"https:\/\/dickinsonent.com\/cortex\/?p=1525"},"modified":"2025-01-28T17:55:14","modified_gmt":"2025-01-29T01:55:14","slug":"social-media-the-top-5-tips-for-small-businesses","status":"publish","type":"post","link":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/","title":{"rendered":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728"},"content":{"rendered":"

Social media isn\u2019t just for cute pet videos (although that helps! \ud83d\udc36)<\/strong>. It\u2019s a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!<\/p>\n

\"Top<\/p>\n

Here are the Top 5 Social Media Tips<\/strong> to make your brand shine.<\/p>\n

\n

1\ufe0f\u20e3 Know Your Audience \ud83c\udfaf<\/strong><\/h3>\n

You wouldn\u2019t sell ice to penguins, right? \ud83d\udc27\u2744\ufe0f Know who your audience is, where they hang out online, and what kind of content they love. Use insights from platforms like Facebook, Instagram, and TikTok to understand demographics, interests, and behaviours.<\/p>\n

\ud83d\udd39 Pro Tip:<\/strong> Engage with your audience\u2014reply to comments, answer DMs, and be social<\/em> on social media!<\/p>\n

\ud83d\udd39 Hashtags:<\/strong> #KnowYourAudience #EngageToGrow #SocialMediaStrategy<\/p>\n

\n

2\ufe0f\u20e3 Consistency is Key on Social Media \ud83d\udd11<\/strong><\/h3>\n

Posting once a month won\u2019t cut it! Stay active with a consistent posting schedule\u2014whether it’s daily, a few times a week, or even weekly. The goal? Keep your brand top-of-mind<\/strong> for your audience.<\/p>\n

\ud83d\udd39 Pro Tip:<\/strong> Use a content calendar and scheduling tools (like Later, Buffer, or Meta Business Suite) to plan posts ahead of time.<\/p>\n

\ud83d\udd39 Hashtags:<\/strong> #StayConsistent #ContentCalendar #SmallBizMarketing<\/p>\n

\n

3\ufe0f\u20e3 Quality Over Quantity \ud83d\udcf8<\/strong><\/h3>\n

Flooding your feed with low-quality posts? \ud83d\udeab Big mistake. Instead of posting everything<\/em>, focus on high-value, engaging content\u2014think of eye-catching visuals, entertaining reels, and meaningful captions.<\/p>\n

\ud83d\udd39 Pro Tip:<\/strong> Videos perform better<\/strong> than static images on most platforms. Try Instagram Reels, TikToks, or short-form videos to boost engagement.<\/p>\n

\ud83d\udd39 Hashtags:<\/strong> #QualityContent #VideoMarketing #SocialMediaSuccess<\/p>\n

\n

4\ufe0f\u20e3 Mix It Up! \ud83c\udfad<\/strong><\/h3>\n

Don’t bore your audience with the same type of content every day. Keep things fresh and exciting<\/strong> with a mix of:
\n\u2705 Behind-the-scenes peeks \ud83d\udc40
\n\u2705 Customer testimonials \u2764\ufe0f
\n\u2705 How-to videos & tutorials \ud83c\udfa5
\n\u2705 Polls, quizzes, and engagement posts \ud83d\uddf3\ufe0f<\/p>\n

\ud83d\udd39 Pro Tip:<\/strong> Stories and live videos are gold<\/strong> for building real-time engagement!<\/p>\n

\ud83d\udd39 Hashtags:<\/strong> #ContentVariety #EngageYourAudience #SocialMediaTips<\/p>\n

\n

5\ufe0f\u20e3 Hashtags & Trends Matter on Social Media! \ud83d\udd25<\/strong><\/h3>\n

Hashtags help new<\/strong> people find you, and trending topics can skyrocket your visibility. Research industry-related hashtags and hop on viral trends when they align with your brand.<\/p>\n

\ud83d\udd39 Pro Tip:<\/strong> Don\u2019t go overboard! Use 3-5 relevant hashtags<\/strong> per post for the best reach.<\/p>\n

\ud83d\udd39 Hashtags:<\/strong> #TrendingNow #HashtagStrategy #GrowYourBusiness<\/p>\n

\n

\ud83d\ude80 Final Takeaway:<\/strong> Social media success isn\u2019t about going viral overnight\u2014it\u2019s about showing up, providing value, and staying consistent. Follow these tips, and you\u2019ll be well on your way to building a loyal audience and growing your business online! <\/strong>Like us on Facebook<\/a>!<\/p>\n

\ud83d\udcac What\u2019s YOUR favorite social media tip? Send us your answers<\/a> or schedule some time to chat<\/a>! \u2b07\ufe0f<\/p>\n

#SmallBizSuccess #SocialMediaGrowth #MarketingMadeEasy<\/p>\n","protected":false},"excerpt":{"rendered":"

Social media isn\u2019t just for cute pet videos (although that helps! \ud83d\udc36). It\u2019s a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales! Here are the Top 5 Social Media Tips to make your brand shine. 1\ufe0f\u20e3 Know Your Audience \ud83c\udfaf You wouldn\u2019t sell ice to penguins, right? … <\/p>\n

Continue reading “Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[148,38],"tags":[183,188,180,189,193,192,179,196,185,184,194,195,181,187,190,182,191,186],"class_list":["post-1525","post","type-post","status-publish","format-standard","hentry","category-online-marketing","category-social-media","tag-contentcalendar","tag-contentvariety","tag-engagetogrow","tag-engageyouraudience","tag-growyourbusiness","tag-hashtagstrategy","tag-knowyouraudience","tag-marketingmadeeasy","tag-qualitycontent","tag-smallbizmarketing","tag-smallbizsuccess","tag-socialmediagrowth","tag-socialmediastrategy","tag-socialmediasuccess","tag-socialmediatips","tag-stayconsistent","tag-trendingnow","tag-videomarketing"],"yoast_head":"\nSocial Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing<\/title>\n<meta name=\"description\" content=\"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing\" \/>\n<meta name=\"twitter:description\" content=\"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1\" \/>\n<meta name=\"twitter:creator\" content=\"@cortexmarketing\" \/>\n<meta name=\"twitter:site\" content=\"@cortexmarketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"William S. Dickinson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/\"},\"author\":{\"name\":\"William S. Dickinson\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/person\\\/4267ff46c8238338bb0a5b1a1581697f\"},\"headline\":\"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728\",\"datePublished\":\"2025-01-29T00:42:18+00:00\",\"dateModified\":\"2025-01-29T01:55:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/\"},\"wordCount\":411,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/top-5-tips-for-SM1200x697-142k.jpg\",\"keywords\":[\"ContentCalendar\",\"ContentVariety\",\"EngageToGrow\",\"EngageYourAudience\",\"GrowYourBusiness\",\"HashtagStrategy\",\"KnowYourAudience\",\"MarketingMadeEasy\",\"QualityContent\",\"SmallBizMarketing\",\"SmallBizSuccess\",\"SocialMediaGrowth\",\"SocialMediaStrategy\",\"SocialMediaSuccess\",\"SocialMediaTips\",\"StayConsistent\",\"TrendingNow\",\"VideoMarketing\"],\"articleSection\":[\"Online Marketing\",\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/\",\"name\":\"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/top-5-tips-for-SM1200x697-142k.jpg\",\"datePublished\":\"2025-01-29T00:42:18+00:00\",\"dateModified\":\"2025-01-29T01:55:14+00:00\",\"description\":\"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1\",\"width\":1200,\"height\":697,\"caption\":\"Top 5 Social Media Tips\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/social-media-the-top-5-tips-for-small-businesses\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#website\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\",\"name\":\"Cortex Marketing\",\"description\":\"Online Engagement Engineering and Conversion Marketing That Works\",\"publisher\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\",\"name\":\"Cortex Marketing\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/cortex-logo512x258.png?fit=512%2C258&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/cortex-logo512x258.png?fit=512%2C258&ssl=1\",\"width\":512,\"height\":258,\"caption\":\"Cortex Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/cortexmarketing\\\/\",\"https:\\\/\\\/x.com\\\/cortexmarketing\",\"https:\\\/\\\/www.linkedin.com\\\/company-beta\\\/2435608\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/cortexmarketing\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/person\\\/4267ff46c8238338bb0a5b1a1581697f\",\"name\":\"William S. Dickinson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"caption\":\"William S. Dickinson\"},\"sameAs\":[\"http:\\\/\\\/www.cortex-marketing.ca\"],\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/author\\\/williamdickinson\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing","description":"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/","twitter_card":"summary_large_image","twitter_title":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing","twitter_description":"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!","twitter_image":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1","twitter_creator":"@cortexmarketing","twitter_site":"@cortexmarketing","twitter_misc":{"Written by":"William S. Dickinson","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#article","isPartOf":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/"},"author":{"name":"William S. Dickinson","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/person\/4267ff46c8238338bb0a5b1a1581697f"},"headline":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728","datePublished":"2025-01-29T00:42:18+00:00","dateModified":"2025-01-29T01:55:14+00:00","mainEntityOfPage":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/"},"wordCount":411,"commentCount":0,"publisher":{"@id":"https:\/\/dickinsonent.com\/cortex\/#organization"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg","keywords":["ContentCalendar","ContentVariety","EngageToGrow","EngageYourAudience","GrowYourBusiness","HashtagStrategy","KnowYourAudience","MarketingMadeEasy","QualityContent","SmallBizMarketing","SmallBizSuccess","SocialMediaGrowth","SocialMediaStrategy","SocialMediaSuccess","SocialMediaTips","StayConsistent","TrendingNow","VideoMarketing"],"articleSection":["Online Marketing","Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/","url":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/","name":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728 – Cortex Marketing","isPartOf":{"@id":"https:\/\/dickinsonent.com\/cortex\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#primaryimage"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg","datePublished":"2025-01-29T00:42:18+00:00","dateModified":"2025-01-29T01:55:14+00:00","description":"Social Media is a powerhouse tool for small businesses looking to build brand awareness, connect with customers, and drive sales!","breadcrumb":{"@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#primaryimage","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/01\/top-5-tips-for-SM1200x697-142k.jpg?fit=1200%2C697&ssl=1","width":1200,"height":697,"caption":"Top 5 Social Media Tips"},{"@type":"BreadcrumbList","@id":"https:\/\/dickinsonent.com\/cortex\/social-media-the-top-5-tips-for-small-businesses\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dickinsonent.com\/cortex\/"},{"@type":"ListItem","position":2,"name":"Social Media: The Top 5 Tips for Small Businesses \ud83d\ude80\u2728"}]},{"@type":"WebSite","@id":"https:\/\/dickinsonent.com\/cortex\/#website","url":"https:\/\/dickinsonent.com\/cortex\/","name":"Cortex Marketing","description":"Online Engagement Engineering and Conversion Marketing That Works","publisher":{"@id":"https:\/\/dickinsonent.com\/cortex\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dickinsonent.com\/cortex\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/dickinsonent.com\/cortex\/#organization","name":"Cortex Marketing","url":"https:\/\/dickinsonent.com\/cortex\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/cortex-logo512x258.png?fit=512%2C258&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/cortex-logo512x258.png?fit=512%2C258&ssl=1","width":512,"height":258,"caption":"Cortex Marketing"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cortexmarketing\/","https:\/\/x.com\/cortexmarketing","https:\/\/www.linkedin.com\/company-beta\/2435608","https:\/\/www.youtube.com\/user\/cortexmarketing"]},{"@type":"Person","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/person\/4267ff46c8238338bb0a5b1a1581697f","name":"William S. Dickinson","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","caption":"William S. Dickinson"},"sameAs":["http:\/\/www.cortex-marketing.ca"],"url":"https:\/\/dickinsonent.com\/cortex\/author\/williamdickinson\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8L73H-oB","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/comments?post=1525"}],"version-history":[{"count":1,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1525\/revisions"}],"predecessor-version":[{"id":1527,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1525\/revisions\/1527"}],"wp:attachment":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/media?parent=1525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/categories?post=1525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/tags?post=1525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}