{"id":1561,"date":"2025-05-14T15:03:58","date_gmt":"2025-05-14T22:03:58","guid":{"rendered":"https:\/\/dickinsonent.com\/cortex\/?p=1561"},"modified":"2025-05-14T15:03:58","modified_gmt":"2025-05-14T22:03:58","slug":"engagement-with-posts","status":"publish","type":"post","link":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/","title":{"rendered":"Engagement With Posts: The Key to Social Media Marketing"},"content":{"rendered":"
\n

Why engagement with posts, such as clicking “Like” could change someone’s business (and yours)<\/strong><\/p>\n

\"Engagements<\/a>
Image Credit: Sugar Bear Studios | Click On The Image To Enlarge<\/figcaption><\/figure>\n

Let\u2019s get one thing straight: your likes<\/em>, loves<\/em>, laughs<\/em>, and especially your comments<\/em> aren\u2019t just cute reactions\u2014they\u2019re rocket fuel for visibility.<\/p>\n

Here\u2019s how it works: social platforms like Facebook, LinkedIn, and Instagram are driven by one thing\u2014engagement with posts<\/strong>. The more people interact with a post, the more the algorithm says, \u201cHey, this is hot stuff!\u201d and pushes it out to more eyeballs. That means likes and comments literally decide who sees what.<\/strong><\/p>\n

So when you don\u2019t<\/em> engage with someone\u2019s post\u2014even if you love it\u2014you\u2019re basically letting it die quietly in a corner.<\/p>\n

Why It’s So Important to Have Engagement With Posts<\/strong><\/h2>\n

You say you support your friends, your colleagues, or your favourite businesses? Prove it. Click the damn “Like” button. Better yet, drop a comment. Even a \u201c\ud83d\udd25\u201d or \u201cWow!\u201d counts. The algorithm doesn\u2019t care if it\u2019s a full essay or an emoji\u2014it just sees activity.<\/p>\n

This isn\u2019t just about helping others either. Want people to see your<\/em> posts when it\u2019s your time to shine? Then play the game. Show up. Be visible. Social media is a give-to-get system. You engage, you get engagement. Period.<\/p>\n

And if you’re trying to grow a brand, a business, or just build visibility, post engagement is the cheapest (read: free<\/em>) marketing fuel on the planet.<\/p>\n

Bottom line:<\/p>\n

\n

No engagement with posts = no exposure.<\/strong><\/p>\n<\/blockquote>\n

So, next time you scroll by a post from someone you care about or respect? Don\u2019t just lurk. Like it. Comment on it. Share it.<\/strong> That click might seem small, but it can be the spark that lights up their entire feed.<\/p>\n

And if you’re still trying to figure out how<\/em> to actually use this stuff to grow your brand or business?<\/p>\n

Let\u2019s fix that by scheduling a no-cost\/no-obligation<\/strong> Discovery chat on Zoom with me.\u00a0 I\u2019ll help you map out exactly how to start turning your posts into results.<\/p>\n

\ud83d\udc49 https:\/\/calendly.com\/dickinsonent\/discovery-zoom-chat<\/a><\/p>\n

Don\u2019t wait. Click. Engage and schedule now! Let\u2019s turn your scroll time into growth time.<\/p>\n","protected":false},"excerpt":{"rendered":"

Why engagement with posts, such as clicking “Like” could change someone’s business (and yours) Let\u2019s get one thing straight: your likes, loves, laughs, and especially your comments aren\u2019t just cute reactions\u2014they\u2019re rocket fuel for visibility. Here\u2019s how it works: social platforms like Facebook, LinkedIn, and Instagram are driven by one thing\u2014engagement with posts. The more … <\/p>\n

Continue reading “Engagement With Posts: The Key to Social Media Marketing”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[176,38],"tags":[],"class_list":["post-1561","post","type-post","status-publish","format-standard","hentry","category-2025-business","category-social-media"],"yoast_head":"\nEngagement With Posts: The Key to Social Media Marketing – Cortex Marketing<\/title>\n<meta name=\"description\" content=\"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Engagement With Posts: The Key to Social Media Marketing – Cortex Marketing\" \/>\n<meta name=\"twitter:description\" content=\"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1\" \/>\n<meta name=\"twitter:creator\" content=\"@cortexmarketing\" \/>\n<meta name=\"twitter:site\" content=\"@cortexmarketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"William S. Dickinson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/\"},\"author\":{\"name\":\"William S. Dickinson\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/person\\\/4267ff46c8238338bb0a5b1a1581697f\"},\"headline\":\"Engagement With Posts: The Key to Social Media Marketing\",\"datePublished\":\"2025-05-14T22:03:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/\"},\"wordCount\":395,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/sugarbearstudios-engagment-ideas-1024x683-1-300x200.jpg\",\"articleSection\":[\"2025 Business\",\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/\",\"name\":\"Engagement With Posts: The Key to Social Media Marketing – Cortex Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/sugarbearstudios-engagment-ideas-1024x683-1-300x200.jpg\",\"datePublished\":\"2025-05-14T22:03:58+00:00\",\"description\":\"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1\",\"width\":1024,\"height\":683,\"caption\":\"Click On Image To Enlarge\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/engagement-with-posts\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Engagement With Posts: The Key to Social Media Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#website\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\",\"name\":\"Cortex Marketing\",\"description\":\"Online Engagement Engineering and Conversion Marketing That Works\",\"publisher\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#organization\",\"name\":\"Cortex Marketing\",\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/cortex-logo512x258.png?fit=512%2C258&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/cortex-logo512x258.png?fit=512%2C258&ssl=1\",\"width\":512,\"height\":258,\"caption\":\"Cortex Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/cortexmarketing\\\/\",\"https:\\\/\\\/x.com\\\/cortexmarketing\",\"https:\\\/\\\/www.linkedin.com\\\/company-beta\\\/2435608\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/cortexmarketing\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/#\\\/schema\\\/person\\\/4267ff46c8238338bb0a5b1a1581697f\",\"name\":\"William S. Dickinson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/dickinsonent.com\\\/cortex\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/william-web-2017.png?fit=71%2C96&ssl=1\",\"caption\":\"William S. Dickinson\"},\"sameAs\":[\"http:\\\/\\\/www.cortex-marketing.ca\"],\"url\":\"https:\\\/\\\/dickinsonent.com\\\/cortex\\\/author\\\/williamdickinson\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Engagement With Posts: The Key to Social Media Marketing – Cortex Marketing","description":"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/","twitter_card":"summary_large_image","twitter_title":"Engagement With Posts: The Key to Social Media Marketing – Cortex Marketing","twitter_description":"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.","twitter_image":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1","twitter_creator":"@cortexmarketing","twitter_site":"@cortexmarketing","twitter_misc":{"Written by":"William S. Dickinson","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#article","isPartOf":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/"},"author":{"name":"William S. Dickinson","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/person\/4267ff46c8238338bb0a5b1a1581697f"},"headline":"Engagement With Posts: The Key to Social Media Marketing","datePublished":"2025-05-14T22:03:58+00:00","mainEntityOfPage":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/"},"wordCount":395,"commentCount":0,"publisher":{"@id":"https:\/\/dickinsonent.com\/cortex\/#organization"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#primaryimage"},"thumbnailUrl":"https:\/\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1-300x200.jpg","articleSection":["2025 Business","Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/","url":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/","name":"Engagement With Posts: The Key to Social Media Marketing – Cortex Marketing","isPartOf":{"@id":"https:\/\/dickinsonent.com\/cortex\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#primaryimage"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#primaryimage"},"thumbnailUrl":"https:\/\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1-300x200.jpg","datePublished":"2025-05-14T22:03:58+00:00","description":"Engagement with posts is how social platforms are driven. The bottom line is that post engagements get more eyeballs in the long game.","breadcrumb":{"@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#primaryimage","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2025\/05\/sugarbearstudios-engagment-ideas-1024x683-1.jpg?fit=1024%2C683&ssl=1","width":1024,"height":683,"caption":"Click On Image To Enlarge"},{"@type":"BreadcrumbList","@id":"https:\/\/dickinsonent.com\/cortex\/engagement-with-posts\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dickinsonent.com\/cortex\/"},{"@type":"ListItem","position":2,"name":"Engagement With Posts: The Key to Social Media Marketing"}]},{"@type":"WebSite","@id":"https:\/\/dickinsonent.com\/cortex\/#website","url":"https:\/\/dickinsonent.com\/cortex\/","name":"Cortex Marketing","description":"Online Engagement Engineering and Conversion Marketing That Works","publisher":{"@id":"https:\/\/dickinsonent.com\/cortex\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dickinsonent.com\/cortex\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/dickinsonent.com\/cortex\/#organization","name":"Cortex Marketing","url":"https:\/\/dickinsonent.com\/cortex\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/cortex-logo512x258.png?fit=512%2C258&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/cortex-logo512x258.png?fit=512%2C258&ssl=1","width":512,"height":258,"caption":"Cortex Marketing"},"image":{"@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cortexmarketing\/","https:\/\/x.com\/cortexmarketing","https:\/\/www.linkedin.com\/company-beta\/2435608","https:\/\/www.youtube.com\/user\/cortexmarketing"]},{"@type":"Person","@id":"https:\/\/dickinsonent.com\/cortex\/#\/schema\/person\/4267ff46c8238338bb0a5b1a1581697f","name":"William S. Dickinson","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","url":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","contentUrl":"https:\/\/i0.wp.com\/dickinsonent.com\/cortex\/wp-content\/uploads\/2017\/05\/william-web-2017.png?fit=71%2C96&ssl=1","caption":"William S. Dickinson"},"sameAs":["http:\/\/www.cortex-marketing.ca"],"url":"https:\/\/dickinsonent.com\/cortex\/author\/williamdickinson\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8L73H-pb","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/comments?post=1561"}],"version-history":[{"count":1,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1561\/revisions"}],"predecessor-version":[{"id":1563,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/posts\/1561\/revisions\/1563"}],"wp:attachment":[{"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/media?parent=1561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/categories?post=1561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dickinsonent.com\/cortex\/wp-json\/wp\/v2\/tags?post=1561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}