About — The Right Message, At The Right Time

 
 
 
 
 
 
 
  
 
 
 
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 Sheri Goesen 
 
 
 
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Working with Cortex Marketing has been an outstanding experience. They completely rebuilt our website, making it professional, user-friendly, and helpful with our new branding. They also resolved the multiple domain listing issues we were struggling with, and enhanced our website content so that it better reflects who we are and what we do. Cortex brought much-needed continuity to our social media messaging, ensuring a consistent and professional presence across platforms. On top of that, their creative work has really elevated our marketing. They produced excellent testimonial videos, organized great team photos (even seamlessly adding in a staff member who couldn’t make it to the photo shoot), and created sharp graphics, like placing our NSMR logo on the various recycling bins, which added polish and credibility to our materials. Cortex Marketing goes above and beyond, and their attention to detail really shows. I would highly recommend their services to any business looking to strengthen its marketing presence. Will is the best and my forever go to when I need guidance! — Sheri Goesen, Office Manager, North Shore Metal Recycling
  
 
  
 
 
 
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 Raven Nyberg 
 
 
 
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William is excellent to work with! Has brilliant ideas, and designs amazing websites. It was a pleasure doing business with him!
  
 
  
 
 
 
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 janie peery 
 
 
 
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We have had Will work on our computers, twice in person and once via telephone. He is.professional and very pleasant to work with. He not only fixes our problems he shows us how to he did it. We will continue to use him for our computer needs. Thank you Will
  
 
  
 
 
 
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 Damian 
 
 
 
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Will is very experienced and was able to provide meaningful feedback at a professional level. Recommended!
  
 
  
 
 
 
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 Patrick McConnell 
 
 
 
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Atlantis Fiber has been working closely with William (Will) Dickinson and his marketing firm, Cortex Marketing, since 2017 and we have not even once considered looking elsewhere ever since. Will's commitment to client service & our relationship is second to none and he consistently delivers on time and with results that go above and beyond expectations. He has provided Atlantis Fiber with a multitude of services from website and social media design and content creation to strategic marketing plans and even lead generation support for our sales efforts. Will has proven to be a veritable "Swiss army knife" of capabilities and an extremely versatile and talented guy who's been instrumental in helping Atlantis Fiber create and develop our brand. We fully recommend William (Will) Dickinson and his marketing firm, Cortex Marketing. Patrick McConnell President/CEO Atlantis Fiber
  
 
  
 
 
 
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 Andrew Caroon 
 
 
 
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Will does a great job of breaking down what you do and clarifying your message to your clients. Even if you think your message if clear already, Will has the skill to make your message even stronger to help you stand out in whatever your industry may be. Can't recommend enough. Thanks Will!
  
 
  
 
 
 
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 Wave Web Studio 
 
 
 
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Will is very skilled at discovering the core purpose and values of my business. He knows the right questions to ask and when to dig for answers. I felt he overdelivered in our session and I walked away with a ton of value.
  
 
  
 
 
 
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 Blake Allen 
 
 
 
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William has a fantastic process and I saw results almost instantly. I highly recommend working with Coretex Marketing.
  
 
  
 
 
 
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 Chris 
 
 
 
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I have had multiple meetings with William at Cortex Marketing.  He has been extremely helpful in assisting me with clearly communicating what I want to say about my business.  This allowed me to focus on what I do and why I got into business in the first place, which was not to write about it.  I really appreciate his fresh perspective and taking this weight off my shoulders.  Besides that, he is great to work with.  Thanks again, William, I look forward to the next time we get together !
  
 
  
 
 
 
 
    
 
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My most successful clients are small to medium businesses that are struggling to explain themselves to potential new clients, generate new leads, and acquire new customers through their marketing efforts.

I specialize and work with my clients to generate a lift in new-business engagement through emails, blogging, and other relevant campaigns. We do this by developing multiple engaging messages that get delivered to your intended target and are focused on awareness-timing and emotional relevance.

Discovering Why People Buy

When you dig deeper into the real reasons people buy, you’ll find the complexity lies in uncovering the MOTIVE of why people buy.

Uncovering buying motives goes against the strategy of “selling.”, as selling implies giving information of who you are, how great you are, what your product & does, and a myriad of features that most buyers are completely aware of or could find out in about 1.5 seconds by Googling.

That all said, effective online marketing works on uncovering buying motives (the real key to sales) is harder to do and requires a lot more work. So why not make it easy? If done properly, your efforts will gain you both qualified leads and double your sales… and this has nothing to do with giving a lower price!

Once we start down the Cortex Marketing ‘rabbit hole’, you will quickly feel empowered to take control of your marketing messages and generate amazing results, because you’ll now know the real reason people make decisions.

The Right Message, At The Right Time Strategy

Making your marketing work for you is key. I will work you to help you understand how the message you are pushing is directly related to the engagement you are getting. You will learn that even if you have 10,000 people seeing your message if no one is engaging you (and buying your stuff), what are those 10,000 views worth? Of course, the answer is zero.

So most importantly, I will show you how to engage a target audience how that is anchored in the emotional-relevance of the message, and in turn, gets you a higher online conversion rate with qualified leads.

This is my specialty and the core of what Cortex Marketing is all about.

Lastly, I will show and teach you how to use proven delivery-timing techniques to get results. In essence, at Cortex Marketing, I work with you to develop conversion marketing best practices that deliver the right message, at the right time generating incredible results in your online opportunities.

Find out more about me or are you ready to get started?