Copywriting isn’t Just an Art, It’s a Science.
Copywriting can seem like a massive obstacle, but it doesn’t have to be that way!
Here are five quick copywriting tips that you’ll be able to use to get your message across to visitors quickly and painlessly:
- Keep your copywriting headlines short, sweet and persuasive — this will show visitors what they will gain by continuing to read on.
- Good marketing copy is focused on your reader’s needs, such as their wants, their fears, their problems, etc.; sales copy is focused on EVERYTHING you do i.e. your product’s features, your company, your offer, etc..
- Use bullet points to get your message across; keep your message simple and hold on to your reader’s attention by being as concise as possible.
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Use statistics, numbers, testimonials, and quotes from experts to demonstrate your claims about your product or service, and win over your readers.
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In your call to action, keep it clear, compelling and tell your audience exactly what to do next.
Painless, right? Let’s talk more about your message and how small changes can make a big difference.