Free Landing Page Checklist – Get Yours Today!

Get your Free Landing Page Checklist , today!!

Are you nearly finished with your landing page? Before sending it out into the world, walk it down the runway with this landing page design checklist.

Fill out the form to receive this special limited time offer.

Landing page optimization doesn’t happen overnight. That’s why marketers get frustrated — and often give up.

If you want better landing pages, focus on collecting data. You should design your landing pages based on what you already know about your audience, but don’t stop there — make sure you collect even more information as more people visit your website.

The Components of the Landing Page

From a technical position, each Landing Page has 4-categories and 15-elements. As an example, your page’s Clarity, Scent, Relevance, and Visualization are the elements of the “Offer”; and your form must be a Visible Form, have the appropriate Number of Fields, a Compelling Form Headline, and a Visible & Noticeable Call-to-Action (CTA).

The four landing page categories are:

1. Offer
2. Form
3. Trust
4. Visual Hierarchy

There are 15 elements to a landing page within those categories:

1. Clarity
2. Scent
3. Relevance
4. Visualization
5. Visible Form
6. Appropriate Number of Fields
7. Compelling Form Headline
8. Visible and Noticeable Call-to-Action (CTA)
9. Professional Design
10. Relevant Trust Icons
11. Authentic Testimonials
12. Clear Privacy Policies
13. Using Visual Queues to Highlight Key Areas
14. Page Design Fits a Singular Theme
15. Supporting Imagery

“One of the best ways to make sure you’ve crossed your t’s and dotted your i’s when building a landing page is to have a checklist handy of all the things you need to do. That way, anytime you want to publish a landing page, you can do a quick scan of all the essentials to optimize each landing page to generate the leads your business depends on.” ~ Hubspot

Click here to learn best practices for optimizing landing pages and generating more leads.

Want a checklist to help you build your landing pages? Get to know the the essential elements you need to have on your landing page before you hit publish.

Keep in mind that checklists are a jumping-off point — there are a number of other company and technology-specific steps you need to take as well when optimizing your landing pages for success.

Get your Free Landing Page Checklist, today!!

 
 
 
 
 
 
 
  
 
 
 
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 Sheri Goesen 
 
 
 
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Working with Cortex Marketing has been an outstanding experience. They completely rebuilt our website, making it professional, user-friendly, and helpful with our new branding. They also resolved the multiple domain listing issues we were struggling with, and enhanced our website content so that it better reflects who we are and what we do. Cortex brought much-needed continuity to our social media messaging, ensuring a consistent and professional presence across platforms. On top of that, their creative work has really elevated our marketing. They produced excellent testimonial videos, organized great team photos (even seamlessly adding in a staff member who couldn’t make it to the photo shoot), and created sharp graphics, like placing our NSMR logo on the various recycling bins, which added polish and credibility to our materials. Cortex Marketing goes above and beyond, and their attention to detail really shows. I would highly recommend their services to any business looking to strengthen its marketing presence. Will is the best and my forever go to when I need guidance! — Sheri Goesen, Office Manager, North Shore Metal Recycling
  
 
  
 
 
 
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 Raven Nyberg 
 
 
 
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William is excellent to work with! Has brilliant ideas, and designs amazing websites. It was a pleasure doing business with him!
  
 
  
 
 
 
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 janie peery 
 
 
 
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We have had Will work on our computers, twice in person and once via telephone. He is.professional and very pleasant to work with. He not only fixes our problems he shows us how to he did it. We will continue to use him for our computer needs. Thank you Will
  
 
  
 
 
 
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 Damian 
 
 
 
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Will is very experienced and was able to provide meaningful feedback at a professional level. Recommended!
  
 
  
 
 
 
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 Patrick McConnell 
 
 
 
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Atlantis Fiber has been working closely with William (Will) Dickinson and his marketing firm, Cortex Marketing, since 2017 and we have not even once considered looking elsewhere ever since. Will's commitment to client service & our relationship is second to none and he consistently delivers on time and with results that go above and beyond expectations. He has provided Atlantis Fiber with a multitude of services from website and social media design and content creation to strategic marketing plans and even lead generation support for our sales efforts. Will has proven to be a veritable "Swiss army knife" of capabilities and an extremely versatile and talented guy who's been instrumental in helping Atlantis Fiber create and develop our brand. We fully recommend William (Will) Dickinson and his marketing firm, Cortex Marketing. Patrick McConnell President/CEO Atlantis Fiber
  
 
  
 
 
 
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 Andrew Caroon 
 
 
 
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Will does a great job of breaking down what you do and clarifying your message to your clients. Even if you think your message if clear already, Will has the skill to make your message even stronger to help you stand out in whatever your industry may be. Can't recommend enough. Thanks Will!
  
 
  
 
 
 
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 Wave Web Studio 
 
 
 
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Will is very skilled at discovering the core purpose and values of my business. He knows the right questions to ask and when to dig for answers. I felt he overdelivered in our session and I walked away with a ton of value.
  
 
  
 
 
 
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 Blake Allen 
 
 
 
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William has a fantastic process and I saw results almost instantly. I highly recommend working with Coretex Marketing.
  
 
  
 
 
 
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 Chris 
 
 
 
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I have had multiple meetings with William at Cortex Marketing.  He has been extremely helpful in assisting me with clearly communicating what I want to say about my business.  This allowed me to focus on what I do and why I got into business in the first place, which was not to write about it.  I really appreciate his fresh perspective and taking this weight off my shoulders.  Besides that, he is great to work with.  Thanks again, William, I look forward to the next time we get together !
  
 
  
 
 
 
 
    
 
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